Building A Brand And Earning Trust

When we first met Dr. Susie Gronski, she had been previously burned by a shoddy producer on the very first incarnation of the Summit, who left her with no access to anything having to do with that first event.  Because of this, developing a relationship with her to work on the 2025 Summit, meant also having to be patient, flexible, transparent, and work to earn her trust.  We worked with Dr. Gronski and her team to ensure that all accounts, logins, etc. were either created by her team or completely shared, as well as made triple sure that we haven’t taken a single step without having her completely in the loop and approving.  

The product of this collaboration continues to be amazing.  We’ve developed everything for her from scratch including new logos, web site, registration, and more, are developing and architecting a fully custom platform for the summit that has never been seen before including our signature “SuperBooth” interactive virtual booth, and are handling all marketing, management, and more for this year’s summit.